Rob McGinnis

Distinguished Fellow & Lecturer, FASLA

Attracted to cultural landscapes through his initial career as a fine art photographer and environmental artist, Rob began his preservation landscape architecture career at Land & Community Associates working under Genevieve Keller, Tim Keller, and Robert Melnick, each recognized as leading practitioners in the development of cultural landscape preservation theory and practice in the US. A licensed landscape architect and award-winning designer, Rob has over thirty years of planning, design, and heritage conservation experience throughout the US and abroad. Rob’s expertise includes historical landscape architecture, interpretive planning, landscape exhibit design, and the planning, design, and construction documentation of interpretive and educational facilities and cultural heritage museums.

Rob has completed over 150 projects throughout the US and abroad including plans involving 44 National Historic Landmarks and 6 World Heritage sites. His projects for the National Park Service (NPS) span the US and include over 63 NPS sites representing 15% of the 417 units administered by the NPS. Rob has led and contributed to projects for the grounds of the Washington Monument, Pearl Harbor, Gateway Arch National Park, Historic Jamestowne, the Historic Grounds of the University of Virginia, Valley Forge, Pearl Harbor, Mount Vernon, Grand Canyon Village, the Presidio of San Francisco, Gettysburg, The Ahwahnee Hotel in Yosemite Valley, and Cades Cove in Great Smoky Mountains National Park.

His geotourism experience includes analysis of cultural landscapes along 300 kilometers of the Mediterranean coast of Libya; the historic urban design heritage of Georgetown, Guyana; the Ganzi Tibetan Autonomous Prefecture in Sichuan, China, and, coastal sites on Ambergris Caye, Belize, providing recreational access to the second-longest barrier reef in the world.

Rob has served as a Contributing Member of the International Council on Monuments and Sites (ICOMOS) – International Federation of Landscape Architects International Scientific Committee on Cultural Landscapes and also served as an Expert Member of the ICOMOS International Scientific Committee on Fortifications and Military Heritage. Rob is currently serving as an Affiliate Member of the Center for Cultural Landscapes at the University of Virginia

Rob received a Master of Landscape Architecture degree from the University of Virginia and a Master of Fine Arts from California Institute of the Arts. He has held lecturer appointments in the graduate landscape architecture program in the School of Architecture at the University of Virginia and served as an instructor in the School of Art, Design, and Art History at James Madison University.



Genevieve Keller

Genevieve Keller




Genevieve Keller is a nationally known leader in historic preservation and cultural landscape practice and theory. Passionate about the relationship between people and place, Genevieve engages in public, private and academic practice combining a realistic assessment of political sensibilities with a firm belief in the power of visioning for inclusive, adaptive, and resilient historic places. Working with World Heritage Sites, National Parks, National Historic Landmarks, and National Register districts throughout the United States, Genevieve, along with J. Timothy Keller, FASLA, is co-founder of Land and Community Associates, an award-winning firm grounded in the collaborative and cross-disciplinary planning and landscape preservation initiatives that led to increased awareness and protection of significant landscapes in the United States. Her contributions in publication, most notably the internationally and nationally cited How To Evaluate and Nominate Designed Historic Landscapes and How To Evaluate and Nominate Rural Historic Landscapes, as well as contributions to Robert Stipe’s classic work on historic preservation A Richer Heritage and the National Trust’s book on rural conservation—Saving America’s Countryside—provide guidance to diverse individuals and groups involved in and advocating for landscape preservation, distinct communities, and historic places.

Genevieve graduated from Mary Washington College of the University of Virginia with honors in Latin American Studies, earned a Master of Architectural History from the University of Virginia School of Architecture, was a Loeb Fellow in Advanced Environmental Design at the Harvard Graduate School of Design, and undertook post-graduate studies in landscape architecture at the Edinburgh College of Art and University of Edinburgh. Genevieve served as Affiliate Associate Professor in the College of Design at Iowa State University from 1995 to 2015 where she co-directed outreach projects. She has taught landscape preservation courses at the University of Mary Washington, and as Visiting Professor in Architectural History at the University of Virginia School of Architecture taught courses in Community History and Historic Preservation Theory and Practice, and she coordinated the School of Architecture’s community-focused Vortex events in 2015 and 2016.